It's okay for drug companies to spend oodles on advertising because they spend even more making sure their drugs are safe and effective, right? Not so much, according to a study in PLOS Medicine.In reality, drug companies pour $57.5 billion into marketing, dwarfing the comparably paltry $31.5 billion devoted to research.
read more | digg story
Tuesday, July 8, 2008
Subscribe to:
Post Comments (Atom)

No comments:
Post a Comment